Project Title:
Migrating & Enhancing Baker Furniture’s Website
Industry:
Furniture Manufacturing
Technologies and Tools:
Umbraco CMS, Microsoft Azure, API Integration, Product Information Management System (PIM)
Client:
Baker Furniture, a premier designer and manufacturer of fine home furnishings based in Hickory, NC, sought a reliable partner to complete their website migration and support ongoing site development after separating from their parent company. Although they initially engaged a local web development partner to handle the migration, the project was left unfinished at 70%. On recommendation, Baker Furniture turned to Emergent Software to take over the project.
Challenge:
Baker Furniture needed assistance completing the migration of their Umbraco websites and integrating new digital services, including a Product Information Management System (PIM). With their previous development partner unable to complete the work, Baker required an accelerated timeline to meet their launch goals. Furthermore, they needed to sunset certain online services that were no longer necessary.
Solution:
Emergent Software took on the challenge of finishing the large-scale migration of multiple Umbraco websites to a new Microsoft Azure hosting environment. Despite the short timeline, the migration was successfully completed without major issues, ensuring Baker's digital presence was up and running smoothly.
Post-migration, Emergent Software became Baker’s exclusive development partner, providing continuous website maintenance and adding new features to enhance user experience for both employees and customers.
Key Features:
- Website Migration: Emergent Software migrated Baker’s existing Umbraco websites to a new Microsoft Azure environment, ensuring seamless functionality during the transition from their parent company.
- Product Information Management System (PIM) Integration: The project included integrating a new PIM system to better manage product data and streamline online operations.
- Stock Availability Toggle: A new feature was added to the global site header, allowing customers to easily view which products are in stock while shopping in showrooms. The availability data is updated daily via a data spreadsheet API, boosting sales by enabling same-day purchases.
Results:
The migration and subsequent updates have been a success, and Baker Furniture continues to benefit from faster load times, increased site stability, and improved user experiences. By extending the life of the website rather than opting for a full rebuild, Emergent Software has helped Baker Furniture save both time and money.
Emergent Software remains Baker’s trusted partner, delivering ongoing support, future enhancements, and strategic guidance to maintain and improve their digital platform.
Testimonial:
“From initial scope feedback and recommendations to collaborative build iterations to thorough QA, Emergent Software has been a solid partner and one that I recommend.”
Andrew Burkhart,
Director - Digital Strategy and Integration, Baker Furniture
Technologies Used




